Tourism continues to grow in the Gorge. Hood River County Chamber of Commerce Executive Director Mike Glover says transit room tax revenues throughout the region, which includes the Mount Hood area, showed double digit percentage growth in 2015 for the fifth year in a row. Glover notes most of the marketing efforts for the region are now targeting multi-night stays. He says the multi-night visitors tend to spend more money in the community than the single night guest. Marketing is currently centered on bringing visitors in during the slower first quarter of the year.